EP 37: Profit Series (Lean and Mean)

Show highlights include:

• How your Shiny Object Syndrome transforms your business into a profit-eating monster (1:20) 
• 4 core principles of building a lean and mean business that can scale up or down with ease (2:30) 
• The “Not a Bank” business model that keeps your company lean and mean (even as you scale) (2:41)
• The dirt-simple car analogy that makes potential clients want to give you their money before you start building instead of making you foot the bill (4:00) 
• Why bringing marketing talent in-house can be less effective and more gut-wrenching than outsourcing (12:57) 
• How building your construction business like a doctor’s office maximizes your profitability and minimizes your headaches (14:26) 
• The “Who, Not How” mindset that unlocks true freedom in your business (20:42)
• Don’t invest in what you don’t need (26:10)
• Why creating a lean and mean company puts your exit plan on “easy mode” (29:32) 

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