April 2, 2024

Ep 160: Customer Lifetime Value

Ep 160: Customer Lifetime Value

Doors and windows complete every home, and today’s guest knows first hand how competitive the market is for selling these products. Alan Lockuff, Business Development Manager with Andersen Windows and Doors, shares the benefits of a good company...

Doors and windows complete every home, and today’s guest knows first hand how competitive the market is for selling these products. Alan Lockuff, Business Development Manager with Andersen Windows and Doors, shares the benefits of a good company culture, building a strong team, and investing in business development. Even large companies had to build a strong foundation in order to thrive.

 

Show highlights include:

 

  • 04:00 Alan’s Background

  • 06:55 Andersen Windows and Doors: Changes and Focus

  • 10:15 Identifying Ideal Customers

  • 11:35 Providing Value Beyond Price

  • 14:30 Delivering a World-Class Customer Experience

  • 18:20 Building a Strong Team

  • 25:00 The Importance of Involvement in Associations

  • 31:00 Moving for Your Job

  • 35:35 Outlook for 2024 and Beyond

  • 37:35 Excitement for the Year Ahead

  • 40:22 How to connect and what’s coming up next?





You can learn more about Alan at alan.lockuff@andersencorp.com or at ttps://www.andersenwindows.com/.




Social media:

LinkedIn - https://www.linkedin.com/feed/

Youtube - https://www.youtube.com/@andersenwindows

Instagram - https://www.instagram.com/lockcuff.alan




Or hit us through our Contact Page at https://buildernuggets.com and we’ll make a personal introduction.  



To get the most out of this podcast, head over to https://buildernuggets.com and join our active community of like-minded builders and remodelers.

 

Connect directly with Duane and Dave to ask a question, post a comment, share an idea or to schedule a confidential discussion about your business by visiting our contact page.

New to Builder Nuggets?

Here are some great episodes to start with.

Jan. 4, 2021

EP 01: Under Construction

Entrepreneurship can be a lonely and difficult journey. But it doesn't have to be! In this premiere episode of the Builder Nuggets podcast, hosts Duane Johns and Dave Young tell the story behind the podcast and discuss the importance of …

Listen to the Episode
May 30, 2023

Ep 126: Building Science Recalibrated

The term building science was born in the 80s, and today high-performance homes and energy efficiency are buzzwords used throughout the custom home building industry. Building science is the understanding of air, heat, and moisture flow. It’s been a...

Listen to the Episode
June 1, 2021

EP 22: The Roaring 20's

Few young economists present their insights with the authority, accuracy, and humor that this episodes guest brings to the stage. He delivers with charm and candor, rousing and enlightening all who attend his talks. Join us as we have a …

Listen to the Episode
Sept. 12, 2023

Ep 141: The Flip Side

Any business owner in this industry has struggled to build a good team, to scale, or to step away from the daily grind. Today, a familiar voice joins us to share his personal struggles through his seemingly meteoric rise through …

Listen to the Episode
Oct. 17, 2023

Ep 146: Housing 2.0

The myriad of problems facing the housing industry can sometimes feel insurmountable. The push towards high performance, the need for affordability, and the continuing rise of inflation and costs for business owners might leave you feeling like...

Listen to the Episode
Sept. 3, 2024

Ep 165: Getting Intentional

Today’s guest shares his journey from the family chocolate business to becoming a sought-after builder in Rhode Island. Jeff Sweenor, founder of Sweenor Builders, delves into the evolution of his business, the importance of intentional client...

Listen to the Episode